Independent Research

Task: Watch the video and then embed it in your blog. Create posts on each of the following questions written below and use the video to help inform you. This will only help scratch the surface, you will need to perform your own research into these areas as well. Be sure to add links to articles, books, scribd, other videos etc. The media department are also well resourced with books on music videos and the library has media magazine (media magazine created by exam board), which has lots of relevant articles on music videos.

Questions:

1.     Why use promo’s?

2.     Relevance of promos now and who makes them? Big bands or independents?

3.     Well known promo directors – who are they and what makes their promos good?

4.     MTV VS Viral?

5.     How has digital technology opened up the opportunity for more people to make their own promos?
T THIS  QUESTION WILL BE BENEFICAIL TO THE EVALUATION QUESTION ON DIGITAL TECHNOLOGY

6.     Advantages of promos for sales/profit.

7.     Future of promos.

To get you going here are a few links to articles that will help:

The Guardian

Fast Company